Something we have often discussed with our clients is the honesty you need to have in social media circumstances. If you are great, discuss, if you are not great, discuss, but with an honest hat on, as you are always just one click away from exposure.

Something in recent months that highlights this was when Habitat decided to use trending topic hash tags on twitter such at the Iran revolution, to sell bedside cabinets, and it rightly so, got an absolute social media kicking.

Here is another example where a Honda employee was found out on Facebook, by someone simply searching another social media platform and seeing from Linkedin he was a planner at Honda.

This entry was posted on Tuesday, September 15th, 2009 at 5:11 pm and is filed under Digital. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.