A Live Album
Tuesday, February 2nd, 2010A few people from inferno went to a live album. I don’t mean ‘Queen at Wembley’, but an album that was a live sculpture exhibition. Here is what fellow inferno person John Williams had to say about it.
Ever heard an album so good you actually want to get inside it?
Partizan director Saam Farahmand, pushes the boundaries of what music videos can offer by creating a 3D physical interpretation of the brilliant first album from The XX. The result is as simple and hypnotic as the South London band themselves. There are just 3 speakers with integrated screens and lights based in a triangle formation in a dark room. Each pod represents a band member and their corresponding instrument, so stand in the middle and you hear the album as you would on your iPod, but move around and you can single out each of the delicate individual melodies and beats that come together to make the whole so satisfying.
The experience is very calming and worth checking out this week at The Vinyl Factory- just below Phonica records on Poland Street.
inferno wins another award
Monday, February 1st, 2010inferno has picked up another award, this time a radio Vox Award best in category for our work on the Glasses Company, written by John Peacock and Alastair Scully. It has also been shortlisted in the RAB awards, so fingers crossed for that one too. Have a listen here

