WORK

  • Auto Trader is one of the UK's biggest car buying and selling platforms. We're predominantly doing digital work for them, take a look what we've produced so far.

    THE GREATEST ROAD TRIPS

    After the success of Route 66, Auto Trader once again came to us to boost their Facebook fan base. We created a competition where fans could win one of three amazing road trips, each engrained with their own unique personality. To win you just had to tell us which one was perfect for you.MORE

    ROUTE 66

    Auto Trader had an existing Facebook page, with a few thousand fans. We created a bespoke promotional campaign offering the chance to win a road trip for four on the legendary American Route 66. Fan numbers significantly improved in just one week.MORE

  • We've been driving forward after winning a pitch for Dove’s slightly less well-known sister brand. It was a challenge we couldn’t wait to get down to. So far we’ve created a new Dove Spa brand identity, turned out six campaigns and rolled out a new spa look and feel.

    LIFT ME

    For Dove Spa, feeling good about yourself should not just be an occasional indulgence, and neither should a visit to a spa. We do everything from retail & POS through to web and email work.MORE

  • Electrolux is one of Europe’s leading home appliance companies, producing high-quality premium-designed appliances under the AEG and Electrolux brands. Since winning the retail business for both AEG and Electrolux at the start of 2011, Inferno have been developing the retail toolkits for both brands to be launched across Europe next year.

    ELECTROLUX

    We have produced a full retail campaign to celebrate AEG’s 50 years of dishwashing. Next year we are rolling out a pan-European retail promotion for AEG across over ten countries. Our creative spans premium point of sale, innovative brand presence elements, consumer leaflets, retail films and toolkits. Campaigns for both brands will launch in 2012.MORE

  • Festival Place is a regional shopping destination located in the heart of Hampshire. It was not attracting the affluent, high spending audience that it needed to support its premium retailers.

    GO HOME HAPPY

    No matter how people arrive at Festival Place, they go home happy. We brought this to life in TV and print by creating smiley faces using items that can be bought at the centre.MORE

    SURPRISES

    We created a campaign, which focused on the emotion of surprise, demonstrating and measuring emotional reactions to the experiences of shopping successfully. The work increased visitor affluence and spend, for our retail client.MORE

  • We were asked to help deliver long-term behaviour change and category growth by repositioning Hellmann’s as more than just a condiment.

    INSPIRE

    Following the success of Hellmann’s BBQ in 2010, we were asked to make 2011 just as successful. We continued to inspire foodies with delicious recipes that use Hellmann’s as an integral ingredient. We redesigned Hellmanns.co.uk, and also created their first mobile app.MORE

    BBQS LOVE HELLMANN'S

    We were asked to help deliver long term behaviour change and category growth by repositioning Hellmann’s as more than just a condiment.MORE

  • During our time working with Hiscox we produced a wide range of creative and strategic solutions. For many wealthy individuals, finding an insurance company that would pay for their most treasured possessions in the event of the unexpected was a stress they could do without.

    MOTOR INSURANCE

    Hiscox launched motor insurance to their high net worth audience in an emotive campaign. It was grounded in the simple truth that car lovers have real passion and respect for their cars. We used beautifully crafted copy and a world famous photographer to create a campaign that would appeal to the most selective car owners.MORE

    CERTAINTY

    For many wealthy individuals, finding an insurance company that would pay for their most treasured possessions in the event of the unexpected was a stress they could do without. We created a thought provoking campaign that asked some pretty big questions.MORE

    SUPERSTITIONS

    In the highly commoditised insurance world where brands frequently compete on price, Hiscox offered something different. In 2006 they leapt into the market with a new and unique brand launch. The superstitions campaign was born to dispel myths that consumers needed "luck" to have their insurance claim paid.MORE

  • We worked together with Honda to promote their non-car related portfolio of products. We created striking press ads, a plantable direct mail piece and online viral content whilst promoting their ATV range.

    PAIN, ALMOST, FEAR, FAILURE

    Long copy is often considered a lost art. But these Honda press ads combine both long copy and beautifully designed typography to demonstrate the competitive nature Honda exemplifies when making their sports quads, mirroring their riders.MORE

    HANDS

    A true insight into Honda that surfaced during the creative process when interviewing a farmer who swore by both his hands, and his Honda. The only two things he needed to get his job done.MORE

    SEED MAILER

    Honda wanted to remind avid gardeners that their range of products is not only good for their garden, it’s also good for the environment.MORE

    ICE

    A true insight into the reliability of Honda. Some research led us to discover that a Quad Bike was found encased in ice in the Antarctic. After being rescued it started. Not bad considering it had been buried for three years. We set out to recreate this scenario and prove that this incident was not a one-off.MORE

  • Whenever the opportunity to do good work internally arises, naturally we jump at the chance. After all our clients and friends deserve it.

    CHRISTMAS CARD 2011 - GUERILLA GOOD WILL

    In the lead up to Christmas 2011 we asked: How many ways can you give a fiver? Well, 'Guerilla Good Will' hit the streets of London with extra special surprises for all.MORE

    CHRISTMAS CARD 2010 - THE AUNTIE CAROLS

    In November 2010 the dreaded agency Christmas card brief hit the creative department. Take a look at what we unleashed on the world.MORE

  • Jameson is an Irish Whiskey brand that dates back all the way to 1780. Now owned by French distiller Pernod Ricard we were tasked with giving the brand image a bit of a shake up.

    URBAN GOLF

    To make Jameson Irish Whiskey feel more contemporary and appeal to a younger target audience we took to the streets of East London for a round of urban golf.MORE

  • Kiss 100 broadcasts on 100 FM in London and nationally on DAB Digital Radio, Freeview and Sky. Here's what we've produced for them so far.

    FATHER KISSMAS 2011

    In our first year promoting “All I want for Kissmas” on Kiss, we helped to generate 25,000 entries. In 2010 we were briefed to do even better, without any material change to the promotion itself. Father Kissmas was born and we delivered over 57,000 entries. And in 2011; same promotion, same brief, Old Daddy Kissmas has helped generate 150,000 entries.MORE

    FATHER KISSMAS 2010

    Father Kissmas is a fat man you can believe in. In fact 57,000 Londoners believed in him during Christmas 2010 as we delivered the most successful Kiss Christmas campaign in living memory.MORE

    MUSIC IS LIFE

    When Kiss came to us our first task was to leverage their existing brand line "Music Is Life". We stripped the concept of life right back to its core and created simple, striking executions.MORE

  • We created 'This Guy', a competition amongst the media agencies of London, to immerse their staff in the LinkedIn product, and learn the advertiser benefits of LinkedIn along the way

    THE MAN WHO MADE HIS OWN LUCK

    We created 'This Guy', a competition amongst the media agencies of London, to immerse their staff in the LinkedIn product, and learn the advertiser benefits of LinkedIn along the way. See for yourself at www.themanwhomadehisownluck.comMORE

  • The Motorcycle Industry Association came to us and asked for help in getting more people to take up motorcycling by encouraging them to take up ‘free rides’ at dealerships.

    GET ON

    Get On is a brand we created. Fronted by celebrities it’s designed to position motorcycling as an acceptable, mainstream activity. The activity has contributed 15 million pounds worth of spend to the industry so far.MORE

  • A major player in the communications industry, Nokia have been around since the very beginning. Since our relationship began we've worked together to create countless campaigns in a multitude of channels from the retail environment to online and everything in between.

    THE AMAZING EVERYDAY

    If we can open peoples’ eyes and minds to the amazing all around them, they feel more positive about their day, about life, and their interactions with the world. And we will give the device an integral role in how people discover, create and share the amazing everyday.MORE

    WORLD RALLY CHAMPIONSHIP

    The Nokia N8 allows the sometimes insane rally fan, to get closer to their beloved World Rally Championship.MORE

    TRAVEL

    Across the world, there's more that unites us, than separates us, including why we travel.MORE

    ECO PACK

    Nokia have some excellent environmental credentials, being the most ecological aware telecoms company, as cited by Greenpeace. We were asked to produce an eco campaign with an eco look and feel.MORE

    RETAIL ID

    In a competitive retail environment, we wanted to create a point of differentiation, providing our customers with an experience based on individual needs. We simplified the whole buying process introducing experience cubes that offered a specific solution to customer needs based around Maps, Music, Games or Email.MORE

    DRIVE TO STORE

    Global campaign to support 1000's of Nokia stores around the world.MORE

  • We helped Russian vodka brand Stolichnaya produce an array of retail communication by leveraging the brand values and heritage.

    STOLI

    The essence of Constructivism is about function in design, over design for design’s sake. This is reflected in the executions that were developed for this campaign.MORE